From concept to campaign, creating work that moves people.
SALAMA CONDOM
REBRANDING
POSITIONING
Salama Condom packaging design and led the campaign’s creative direction, helping position the brand as one of Tanzania’s most recognized youth-focused condom brands since 2012.
UCHUMI SUPERMARKET
STORE LAUNCH
ACTIVATION CAMPAIGNS
Launch into the Tanzanian market by developing branch launch campaigns, promotional communications, and branded marketing materials that strengthened visibility and customer engagement across multiple store openings.
WORLD
BANK
PUBLICATION DESIGN
PUBLICATION LAUNCH
Creative development and launch of the Tanzania Economic Update from 2012–2022, designing the publication series and producing launch event branding and communication materials that strengthened public engagement and institutional visibility.
AMREF
CAMPAIGN DESIGN & SOCIAL CAMPAIGNS
For Amref Tanzania, we designed social campaigns, branded communication materials, and promotional assets that strengthened awareness, engagement, outreach, and community impact.
COOLBLUE
LOGO DESIGN & CREATIVE CONCEPT
Developed the brand identity and led its market repositioning, creating a modern visual presence that strengthened recognition and customer trust across Tanzania.
SIMBA CEMENT
PRODUCT DESIGN CONCEPT | CAMPAIGN
Packaging design for Simba Cement products and delivered creative campaigns, annual reports, and branded communication materials that strengthened the brand’s market visibility and corporate presence.
